TAP Creative

Your brand is talking. Is anyone listening?

You've invested in the website, the content, the campaigns. But your audience isn't responding the way they should. The problem isn't your execution — it's that nobody diagnosed what was actually broken. We start there.

Start with a diagnosisSee our work
How we help

Two ways to work with us

Strategy session in a modern boardroom
TAP Creative Agency

Your comms aren’t landing

Your team is producing content, running campaigns, managing stakeholders — but the results don’t match the effort. You need someone who’ll diagnose the real problem before spending another naira on execution.

Explore
Film production camera on set
TAP Creative Studio

Your story deserves better production

You have a brand film, a commercial, or a story that needs to be told at a standard your audience will actually respect. You need a production partner who understands both craft and strategy.

Explore

Trusted by leaders in

GlobacomPwCGates FoundationStill Earth HoldingsDev-AfriqueAnakle
Recent Work

What changed for our clients

Mart Trading Company — digital product and brand identity

Brand Identity & Go-to-Market

Mart Trading Company

A commodity trading company launching a digital platform had no brand, no positioning, and no acquisition strategy. They now have all three — and the Black Market App is live in the West African market.

Samson Adekoya — thought leadership and professional presence

Thought Leadership

Samson Adekoya

A professional with deep expertise but no public presence. Now has a structured thought leadership platform, content pillars tied to real expertise, and an editorial rhythm that's building visible authority — without becoming another generic LinkedIn poster.

See all projects
Insights

Read before you hire anyone

The thinking we give away for free. If this resonates, imagine what the paid work looks like.

Why Most Brand Strategies Fail Before They Start
strategy

Why Most Brand Strategies Fail Before They Start

The problem isn't your agency, your budget, or your timeline. It's that nobody asked the right questions before the brief was written. Here's what a real diagnosis looks like.

Explore

Still reading?

Most visitors leave and hire whoever’s top of mind next week. If something here resonated — book a Communications Audit. Two weeks. You’ll know exactly what’s broken.

Book a Communications AuditSay hello